Central Philippine University

By Cyrus A. Natividad


Some of the participants in the 3-day Seminar Workshop.

A three-day online seminar-workshop on Qualitative Case Study was conducted by the CPU Review and Continuing Education and Consultancy Center, in cooperation with the CPU Research Management Committee on April 1, 4 and 11, 2022 via Zoom.

The 1st day Session started at 8:30AM with an opening prayer led by Dr. Myrna T. Luceño, Faculty, CPU College of Hospitality Management. Dr. Irving Domingo L. Rio, CPU VP for Academic Affairs and Chairman of the Research Management Committee welcomed the participants, faculty, unit heads and members of the committee. Rio emphasized the importance of Qualitative Analysis in Research Cases. “The objective of having this seminar workshop is to pursue standard and excellence in case research in the University.

Dr. Lenny Rose P. Mucho, Director RCECC and Member of the Research Management Committee introduced the Resource Speaker Dr. Mary Ann M. De La Vega. The Resource Person is presently Associate Professor 5 at the West Visayas State University.

Dr. De La Vega shared insights on what a qualitative case study is. Accordingly she said, “A research method enables a complex phenomenon to be explored through the identification of different factors interacting with each other. The case observed is a real situation.”

An Open Forum was held before lunchtime. The session ended with a Closing Prayer by Prof. Ana Mae B. Cantel.

The 2nd day session was opened with a prayer by Engr. Dimpna C. Castigador, Director, CPU Institutional Advancement. Office. Assigned Concept Papers were presented; questions and answers followed. Dr. Rio delivered his closing remarks. The Chairperson of the Department of Business Administration, CBA, Dr. Carmen N. Hernandez led the closing prayer.

On Monday morning of April 11, 2022, the last session of the Seminar-Workshop was held. Engr. Castigador led the opening prayer while Dr. Rio welcomed the participants. All the participants were acknowledged by the Host.

Dr. De La Vega, the Speaker was introduced for the last time by Dr. Mucho. De la Vega’s lecture was focused on Thematic Analysis, the last part of the 3-day Seminar Workshop.
Thematic Analysis according to De La Vega “is a method for identifying, analyzing, and reporting patterns (themes) within the data.” was before, according to Dr. De La Vega was rarely acknowledged, yet widely used as a qualitative method within Psychology. She added that “Thematic Analysis has been recognized as a method in its own right”

By 4:00PM, the Certificate of Appreciation and Certificates of Participation were awarded to the Resource Speaker, and the participants respectively. Dr. Rio delivered his Closing Remarks. The last day session ended with a prayer led by Pastor Mary Grace F. Labis, Faculty, CPU College of Theology.
Dr. Sheila Mae Pingul-ong, Member, Research Management Committee was the Host of the 3-day Seminar-Workshop.