By Cyrus A. Natividad
Participants at the Joint CPU-TUEBA Research Colloquium 2023 held at Thai Nguyen University of Economics and Business Administration (TUEBA), in Thai Nguyen, Vietnam.
There’s another feather on the cap of Central Philippine University School of Graduate Studies after nine of its Doctor of Management Major in Tourism and Hospitality Management students and DM Program Coordinator- Acting Asst. Dean, Dr. Althea Denuevo attended the Joint CPU-TUEBA Research Colloquium 2023 held at Thai Nguyen University of Economics and Business Administration (TUEBA), in Thai Nguyen, Vietnam on July 31, 2023. Two Vietnamese lecturers also presented their research papers. The colloquium theme was “Business and Tourism: Vietnam and the Philippine Setting.”
The panelists were Dr. Doan Quang Huy, Head of Division of International Business, Faculty of Marketing, Trade and Tourism, Dr. Bui Thi Minh Hang, Lecturer, Faculty of Marketing, Trade and Tourism and Dr. Nguyen Thi Gam, Dean, Faculty of Marketing, Trade and Tourism. Also present during the event were Dr. Nguyen Thanh Vu, Vice Director, Institute of International Education and MSc. Nguyen Thi Phuong, Staff, Institute of International Education, TUEBA.
The following are presenters of research papers in TUEBA:
1. Fernando Bagay – Social Media Presence of Coffee Shops in Baguio City
2. Christopher Calopez – Expectations and Experiences of Tourists Attractions in San Joaquin, Iloilo, Philippines: Basis for an Improved Tourism Experience Program
3. Joji Parondo-Ang – Tourism Development and Community Participation in Lake Sebu
4. Rachel Grace Liclican – Leadership Capacities and Techniques among Selected DOT-accredited Hotels: Basis for the Enhancement of Development Programs
5. Pearl Joy Lopez – The Impact of Social Media to Purchase Decision as Associated to the Demographics, Phychographics and Buying Behavior of Buffet Restaurant Consumers: A Parallel Convergent Approach
6. Kresdale May Pacalso – Lived Experience of Filipino Tourism and Hospitality Management Trainees in the United States: It’s Implications to Human Resource Practices
7. Ivy Grace Quilantang – Sensory Analysis of Taro (Colocasia Esculenta) and Sweet Potato (Iponomoea Batatas) Ice Cream Cone Production
8. Joanna Marie Victorio – Dynamism of Baguio City Night Market
9. Rexcel Braceros – Service Quality and Customer Satisfaction in the Restaurant Business in Aparri, Cagayan
Two other Vietnamese lecturers presented their research papers in TUEBA
1. Nguyen Thi Gam – Tourism Development in Ha Long Bay
2. Bui Thi Thanh Huong – An Analysis of Tourism Training for Developing High Quality Human Resources in Lao Cai Province After Covid 19 Pandemic
The CPU School of Graduate Studies (SGS) has been sending students to other countries to attend research colloquia and conferences in order to gain new ideas and cultural experiences from international perspectives. It is the aim of SGS to produce globally competitive graduates.
CPU and Thai Nguyen University of Economics and Business Administration are partners in higher learning, research and student exchange.